Freshjive have just unveiled their collection for the Fall. Since Spring, founder Rick Klotz opted to remove any sort of branding from his collections and replace it with a black box. Although some could argue that placing a black box surrounded by a white frame on visible areas of a particular garment (ie. left chest, left hip) would count for just as much branding as using a regular logo that spells out Freshjive, we’ll leave it up to you to make up your own opinion on Klotz’s ‘revolutionary’ move.

For the Fall, Freshjive continues to offer a modern, and more mature overall look for those who are looking for more than just graphic t-shirts and baggy jeans. There is a solid range of button downs, denim, cardigans, custom cut t-shirts and scoop necks as well as jackets. Some of the collection has already started hitting retailers. mash rating: 7.5/10

More after the jump.

pic and info: Freshjive