On of New Balance’s most popular models, the 574, has been updated with new materials, colours, and modern technologies including an Encap midsole constructed of polyurethane that provides maximum stability and durability for all day comfort and wear, a full strobel-lasted footbed and lowered EVA and rubber durometers, a layer of Abzorb for maximum cushioning, and more. Look for it at pickyourshoes.com mash rating: 3.5/10

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New Balance introduces their Clips collection, which consists of the 574 in four colourways, each using materials left over from their US factories. Each pair is limited to only 120 pairs, equalling a total of 480 pairs. They’ve launched a campaign around the collection, and a website, 574Clips.com. For each shoe, a short film was shot resulting in a unique story for each shoe. To give an even more personal touch, a Polaroid of the shoe is placed into each box, and the size, colour and individual number of the shoe is written on the back. The shoes will begin arriving this month at only ten US retailers including Reed Space, Shoe Gallery in Miami, Bodega in Boston, Commonwealth, Premium Goods in Houston, St. Alfreds, Burn Rubber in Royal Oak, Sole Boutique in San Antonio, Goods, and Undefeated LA. mash rating: 5/10

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New Balance initially released the 574 in the mid-’90s as a more easily accessible successor to the 576 model. It almost instantly became a classic and has since gained cult status. Starting this month, the brand will introduce the Location Program, which will consist of limited 574s only available at select retailers approved by New Balance and chosen for their specialized knowledge and commitment to quality. These are the stores they trust to treat the 574 with the respect it deserves, and as such, have been given a special designation to set them apart from the rest: 574 LOCATION. Stockists range from the world’s best independent retailers to key national footwear chains including Foot Locker and Finish Line. Each month from now until December, two styles will be released starting with a burgundy and a brown colourway. mash rating: 7/10

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